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Friday, 12 September 2008 16:59

Why permission matters

Every day when I get home from work, I do four things… 

  1. Greet my black lab who meets me at the door
  2. Greet my husband who meets me at the top of the stairs
  3. Put down my extremely heavy bag
  4. Go to the kitchen table to riffle through the pile of mail waiting for me

When I get to number four, I always find myself hoping that there is something really interesting, or personal, or special waiting for me—like a card or invitation from a friend or family member, or maybe a little unexpected gift (I love presents!). Why I keep hoping, I don’t know, because at least 90% of what’s in the pile is JUNK. Can you relate?

And, what makes this mail junk? Mostly, it’s the fact that I didn’t ask for it. Worse than getting this kind of “junk” in my mailbox is getting it in my email inbox—and I’m not talking about the nasty spam (“buy meds for cheap!!!”). I mean legit marketing emails from legit companies—that I didn’t ask for. I consider my inbox to be sacred ground. I don’t want anyone in there without my permission. 

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